Hall of Fame Photoshoot
As part of Full Sail’s Hall of Fame this year, my team worked closely with the professionals from Platinum Creative to fully understand and appreciate the brand they created for the event. My students were provided the initial creative brief, as well as early access to promotional materials to see how the look and feel was translated in photo, video, and design collateral.
The visual aesthetic of Hall of Fame 10 took on a Vanity Fair style elegance, while still being approachable.
Kinda like pairing a blazer with your favorite blue jeans!
In an effort to stay as on-brand as possible with the media assets we would create, my team set-up a test shoot to see if we could mimic the vibe of what the professionals at Platinum had created. To accomplish this, we transformed a classroom into a photography studio, complete with a backdrop, lighting kit, and props. Much of our time was spent tweaking the set-up of lights and the settings on our cameras, but we eventually got there!
Most of our photos from that day were a little underexposed but thankfully we knew how to fix them in post!